Project Description
The development of the Android Puls tablet
Deutsche Telekom launched the Puls tablet. This tablet allows customers to navigate the full range of digital services offered by Deutsche Telekom. Customers can easily watch television content, check their voicemails and control their smart homes all from one device. To develop the software of the Puls, Deutsche Telekom appealed to a team of four Android developers. “Working with Conclusion Intelligence was a home run. Within 5 weeks, they designed and delivered the first Puls prototype”, says Max Reichert, Deutsche Telekom. Our team guided and supported Deutsche Telekom in numerous areas:
Prototyping
Requirement engineering
UI/UX design
Development
System integration
Theme
Intelligent Solutions
Sector
Telecommunications
Customer
Deutsche Telekom
The concept
It all started with an invitation to participate in the Telekom’s “beauty contest“ for developing a new consumer device. Deutsche Telekom asked several suppliers to showcase their capabilities by providing their ideas for the new tablet.
The challenge
Deutsche Telekom was faced with the challenge of merging two different experiences: the services of Deutsche Telekom with the standard Android interface. Developing a tablet that not only fulfills these tasks but is also entertaining and user-friendly has proved to be a major task for designers and developers.
“We already knew Conclusion Intelligence to be a competent and reliable partner: they delivered our Speedtest application in 2014. The Speedtest is a critical application for us with thousands of visitors each month. They delivered the application for a fixed price from start to GoLive in a really short period of just three months. We worked agilely with the team using scrum. The experience and result were positive. That’s why we asked Conclusion Intelligence to participate in the beauty contest.”
“The Puls is more than just a tablet to us. It’s an entirely new way for us to engage and be in touch with our customers. Innovating by developing these new digital products is essential to us. Conclusion Intelligence had the expertise and experience we needed to go from a good idea to a finished product that our customers love. Also the fact that working with them is fun is an extra cherry on top.” Max Reichert, Deutsche Telekom

Techniques and technologies
To develop the software of the Puls, Deutsche Telekom appealed to a team of four Conclusion Intelligence Android developers and one UX designer. The team used the techniques listed below.
Rapid prototyping
Android
UI/UX design
Scrum/Agile
CI/CD
A/B testing
Result
Using specific Android components, Conclusion Intelligence managed to deliver a working prototype in just 5 weeks. From that point on, Conclusion Intelligence was involved in the development of Puls. Deutsche Telekom is very satisfied with the result and the user reviews indicate the project was a total success. The first batch of the tablet was completely sold out within just 3 months.
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